Allen B. West

Liberals tried, but they couldn’t stop THIS happening at Chick-fil-A

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In early 2012, liberals began protesting Chick-fil-A after it was discovered that the company had donated to pro-traditional marriage organizations. This led to a counter protest started by Mike Huckabee, “Chick-fil-A Appreciation Day,” which boosted sales at the average store nearly 30 percent – a great success.

While their critics ended up boosting their sales, Chick-fil-A did cease donations to pro-traditional marriage groups for unrelated reasons.

Despite whatever negative connotation liberals were able to associate with the brand initially, four years later it’s completely worn off.

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As the Atlanta Business Chronicle reported, Chick-fil-A is now America’s favorite chain:

Chick-fil-A Inc.’s reputation for hospitality helped it jump four spots to take No. 1 in Restaurant Business magazine’s annual ranking of the nation’s favorite chains.

“It’s not just the chicken sandwiches and waffle fries earning high marks with guests,” the magazine writes. “Chick-fil-A is the only chain on this year’s list to score above 75 percent for service and hospitality, showing that consumers do care about the experience.”

Here’s how Chick-fil-A scored in each metric the magazine measured:
  • Hospitality— 76.7 percent
  • Convenience— 67.5 percent
  • Ambiance— 60 percent
  • Food— 59.7 percent
  • Value— 53.3 percent

Are you a business owner and struggling with a slump in sales? Try annoying some liberals, sit back, and reap the benefits.

[Note: This post was authored by The Analytical Economist]

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